Infographic: How health care consumers connect online
See how your patients get to know each other.
How do you engage today’s health consumer online?
When you dig through the stats, three predominant themes emerge: mobile, social media and search.
Today’s mobile, social and search trends are indicative of the growing role digital connectivity plays in our lives. These three items have a profound
impact on how health consumers find you online, research and evaluate treatment options and take that essential step from being consumers to patients. With
digital communications changing at such a dramatic rate, it can be tough to create a digital strategy to keep pace.
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Ben Dillon is a vice president and eHealth evangelist at Geonetric. This story originally appeared on Geonetric's