Sometimes a cheat sheet is all you need.
The fundamentals of health care and social media marketing featured in this infographic can help you focus on short-term and long-term goals.
For example, these reminders are helpful for seasoned professionals and newcomers alike:
Know your audience. Which platforms do they prefer? Where do they engage?
Lead (and follow) on Twitter. Listen, use hashtags, and ask questions to help develop content and community.
Plan your content. Remember to translate knowledge to meet audience needs and not your own, and take time to get creative.
This infographic is brimming with smart tips.