New app gives patients directions inside of hospitals

Is in-building mapping the next big thing?

Rosemarie Francis, CEO of Etelu, sent us the following email:

My Seattle-based company, Etelu, has designed a smart phone app for hospitals that enables patients to navigate their way around inside the walls of the hospital. If you are one of the many people who have found themselves in a hospital for one reason or another chances are that you, like so many others have gotten lost in the hospital and had to ask for directions several times in an effort to find out where you are going. After following the color coded lines on the floors and up the stairway you still ended up lost.

Etelu is solving that problem. We have mapped the insides of the PeaceHealth St. Joseph Medical Center in Bellingham, Wash. and provide way-finding right to the patient’s room. Now, patients or family members can navigate themselves directly to a patient room, department, cafeteria, or anywhere within the hospital.

We think that this is one of the next big waves for health care and we wanted to be in front of it. Other features include finding a doctor, finding a building/clinic and. The app also may be a great way for medical systems to reduce the number of missed or late appointments. By giving the patient access to their doctor at their fingertips, we have the ability to reduce the number of people that miss appointments because they forgot where their doctor’s office was or they got lost.


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